The 5Cs of Voice Broadcasting

15 March 2022

Voice Broadcasting is mass communication technology where you can record an audio, add it in Blazon, upload a list of phone numbers who you want to send the audio to, schedule the time and send it in a click. Also, popularly known as Voice SMS, Voice Broadcasting is one of the tool available in our software, Blazon.

The application of Voice Broadcasting is unlimited, although it is a new technology for Nepal, it has been widely used all around the world. And within a few months Nepali businesses and non-profit organizations alike have utilized this technology in their own exterior to reach masses.

1. Customizable

The best part about voice broadcasting services is that since they are system operated, everything can be customized to fit the needs of your organisation and customers. There is immense scope for personalisation: you can record the audio with your own voice, choose any language to deliver, add in the client’s name or offer specific offers based on their interests.

With a message curated in the local language, you can touch a chord with more people and expand your consumer base. The tone and style can be tweaked based on the customer’s nature and your marketing purpose.

2. Convenient

Voice broadcasting services work on the cloud. So all you need is a stable Internet connection—and voila! Your outreach is taken care of.

Gone are the days of complex wiring on a physical site, requiring time, manpower and energy to set up and maintain. With a cloud server, you can work from anywhere in the world—and even on the go.

Just customize your portal settings and schedules, prepare a contact list and curate your broadcast message to kickstart your voice campaign. You can also use AI for text-to-speech conversions that can eliminate human effort for recording messages in a pleasant voice.

Moreover, you can schedule messages on the basis of working hours, availability of the customer, or local holidays. This way you can ensure that you comply with all telecom regulations regarding promotional campaigning.

An online portal with real-time updates also helps you run multiple campaigns simultaneously, allowing greater management and saving employees’ time and energy.

3. Cost-Effective

Without hiring professional voice artists, you can curate a pleasant and effective broadcast with the use of smart technology. Not only do you save present costs, but this acts as a long-term investment and is easily updated with changing needs.

In the absence of bulky and expensive hardware, you can lighten the load on your pocket with virtual solutions. Easy setup and onboarding ensure you can be up and running on the same day—at a fraction of the cost of traditional communication services.

Moreover, voice broadcasting services often come packaged with other features like call analytics and administration tools that help small and medium organizations function with low investment.

For a start-up or even for a well-established company, cutting costs and maximising profits is the main goal, especially considering the current economic climate. Voice broadcasting emerges as a hero for connecting customers and organizations cheaply and efficiently.

4. Consistent

Another great benefit of automated technology is that it needs no rest. If you have global operations involving multiple time zones, it’s a hassle to employ extra staff for multiple shifts. Instead, you can ensure your messages are sent across at any time with ease.

Human errors caused by the unavailability of company personnel, moods, inefficiency and lack of training can be completely eliminated. You can sculpt every message to perfection and show your company’s professionalism and dedication towards its core values.

One way to improve the customer’s experience is to use the same voice for each call. It can create a sense of familiarity and a better bond.

Similarly, if there is a need to make consistent sales or marketing calls for weeks on end, the same enthusiasm and energy level can be maintained. Thus, using a voice broadcasting system provides a fair, standardised and unwavering interaction with your customers, both current and potential.

5. Competent

Considering the highly competitive corporate environment these days, it’s important to show your competency and reliability.

You can streamline your operations and focus on increasing productivity when mundane tasks like send-out broadcasts are handled by automation, and when data analytics are easily accessible.

Smooth and professional calls will leave customers floored and convince them that the service or product you cater will match the best standards.

The 5Cs of Voice Broadcasting simply provides a comprehensive idea of various benefits of using Blazon, and touches upon the impact it can have to the end-users.

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